If you have sensitive skin, doctors recommend moisturisers without fragrance or allergic ingredients, but terms such as ‘hypoallergenic’ and ‘dermatologist-recommended’ are often just marketing tools

What do you look for in a body moisturiser? Is it the smell, how smooth it leaves your skin feeling, or how much it costs? If you are attracted by terms such as “dermatologist recommended” or “hypoallergenic”, you may be disappointed. A study of the top 100 best-selling whole body moisturisers found that not only did prices vary by 9,400% but that 95% of the products claiming to be dermatologist-recommended had at least one ingredient that could cause an allergy. Of the hypoallergenic moisturisers, 83% contained a substance on the allergen list of the North American Contact Dermatitis Group (NACDG). The most common potential allergy-causing ingredients were fragrance mix and paraben mix (a preservative).

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